The biggest downfall to VoIP is poor implementation and your learning curve. VoIP can do amazing things but it's more involved with it's setup.
I think it would be wise and prudent to research it and at least get a framework for how to do VoIP with whatever product you sell. Just dont believe the marketting and make your own sane judgements.
As i'm sure others on here will disagree, I believe that VoIP is where the teleco industry is heading. I dont think it will be a flash in the pan but more a long-running transition. In 10-15 years who knows what will be in place.
VoIP has a 4.1% market penetration right now as compared to traditional Teleco. It has doubled from last year. It is expected to double again over this coming year. And while that penetration is largely residential, dont think for a minute that AT&T and the others are going to invest in VoIP services and not roll it out to the commercial crowd.
The internet is an ever changing beast and seems to have a knack for devouring older technologies and making them new. I dont believe this is that much different. E-Mail has replaced standard letters. HTML has replaced mail-order and bill-payment. This board has replaced the meeting around a beer at the local pub. I view VoIP as the next evolution of telephone communications.